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NEWS
Read more about our latest news and campaign work, as well as insights and trends to watch.


SOAPBOX CLIENT HIGHLIGHTS - MARCH 2026
Moments you might have missed in March ⏪ It was a month to remember at Soapbox and here's just some of our client highlights! 🙌


BUSINESS OF SPORT X FORMULA E
As Formula E's retained UK PR agency, we placed CEO, Jeff Dodds, on the Business of Sport podcast. Jeff sat down with Charlie Stebbings to talk about how the global series continues to grow and bring in new audiences, becoming the world's first B Corp sport and what the future holds for Formula E and beyond! In this episode they explore: 🏎️ Why Formula E was built before the world was ready and why that now matters ⚡ The EV inflection point: from 300k cars sold globally to 1


THREE LIONS & THREE ARROWS - LUKE LITTLER X ENGLAND FOOTBALL
Last week we organised for client Luke Littler to surprise the England football team at St. George's Park as preparations ramp up for this summer's World Cup campaign in the United States. The reigning World Darts Champion spent time with Thomas Tuchel’s squad, meeting players including Phil Foden, Jude Bellingham and Aaron Ramsdale, ahead of the World Cup friendlies against Japan and Uruguay. Luke joined the team for dinner and then hosted a darts tournament, with players go


2026 ROOBET EUROPEAN OPEN POOL CHAMPIONSHIP
Recently our Content and Communications team supported our client Matchroom Pool and Emily Frazer on the ground at their first major Open event, The European Open Pool Championship in Sarajevo, Bosnia. Over 200 of the world's finest players competed for the title, with Moritz Neuhausen crowned the champion after six days of world-class competition. We were on hand to document the event by capturing content throughout as well as providing social media and PR support.


THE WST WORLD CHAMPIONSHIP STAYS IN SHEFFIELD
Working alongside the World Snooker Tour, we helped deliver the incredible news that the World Championship will be staying at the iconic Crucible until at least 2045. It was amazing to support on the ground as this major announcement for the sport of Snooker was made to the world’s press! Separately, plans are being developed to transform the Crucible theatre, with the sport’s most famous venue set to benefit from a major refurbishment, including the potential to add up to 5


MATCHROOM BOXING AND WEST HAM UNITED FOUNDATION UNITE FOR COMMUNITY ACTIVATION IN EAST LONDON
Earlier this month we were proud to bring together Matchroom Boxing and the West Ham United Foundation to deliver a community sports session in East London, connecting Matchroom fighters with young people through a shared focus on opportunity, wellbeing and positive change. Ahead of fight night at the Copper Box Arena, boxers George Liddard, Jimmy Sains and Connor Mitchell, all big West Ham fans, stepped away from their preparations to support the session, alongside West Ham


SOAPBOX ROWS IN TO SUPPORT CHANNEL 4 AHEAD OF LANDMARK BROADCAST OF THE BOAT RACE
Sports communications agency Soapbox has been appointed by Channel 4 to support the broadcaster around its first-ever airing of The Boat Race. First contested in 1829, The Boat Race stands as one of the world’s oldest amateur sporting events and remains a defining fixture in the British sporting calendar. As part of the brief, the London-based agency will deliver strategic PR counsel in the lead-up to the race, while driving a programme of media activity across sport, lifesty


SOAPBOX FOUNDERS NAMED IN PRWEEK UK POWER BOOK 2026
We’re proud to share that our founders, Andy Bell and Rowan Wilkinson, have been recognised in the 2026 edition of the PRWeek UK Power Book, earning a place in the Top 10 Sports Agency category. Widely regarded as a definitive guide to the most influential figures in UK communications, the Power Book celebrates the individuals shaping the industry through innovation, leadership and standout work. Andy and Rowan’s inclusion reflects not only their expertise in sports communic
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